Board of Directors

John Paul DeJoria, Director

Mr. DeJoria is Chairman and Chief Executive Officer of Beverly Hills, California-based John Paul Mitchell Systems, which distributes Paul Mitchell®, the leading brand of professional salon hair care products in the United States. John Paul Mitchell Systems has donated millions of dollars to a variety of philanthropic causes. The company sponsored the development of “Mana La,” a solar-powered vehicle, in advance of the first International Solar-Powered Cross-Country Continental Race held in Australia. Mr. DeJoria has received awards from many organizations, including People for the Ethical Treatment of Animals (PETA) and the Anti-Vivisection Society (for pioneering the first nationwide brand of salon products not tested on animals). Mr. DeJoria has served as a Special Emissary to the United Nations Environmental Program (UNEP). Mr. DeJoria has given presentations about management techniques, motivation, and global thinking, to departments and to agencies of the United States government, including the United States Navy and the Central Intelligence Agency. He is an advisor to universities and colleges, including the University of Southern California at Los Angeles (UCLA), Rice University in Houston, Texas, and Pepperdine University in Malibu, California, where he received an Honorary Doctorate of Law. Mr. DeJoria joined SELF’s board in January 1999.